Olamide Gbenga Adedeji, known professionally as Olamide or Baddo, stands as one of Nigeria’s most influential rappers, singers, songwriters, and record executives. Born on 15 March 1989 in Bariga, Lagos State, Nigeria, he rose from the streets of Lagos to shape the sound of contemporary Afrobeats, hip-hop, and street pop. He records primarily in Yoruba and English, blending raw street storytelling with infectious rhythms that resonate across Africa and beyond.
His impact extends far beyond solo success. As the founder of YBNL Nation, Olamide has nurtured talents like Asake, Fireboy DML, and others, helping elevate Nigerian music on the global stage. With a career spanning over a decade, he maintains a consistent output of hits while staying connected to his roots. Billboard recognized him as a Global Power Player in 2025, underscoring his enduring influence.
Olamide Early Life and Background
Olamide Gbenga Adedeji entered the world on 15 March 1989 in Bariga, Lagos State, Nigeria. He grew up as the second of three children born to Pa Adedeji and his second wife, Ronke Osisanya Adedeji. His siblings include TemmyGold and Eniola Olamilekan, better known as DJ Enimoney, who later played a role in his musical journey.
Bariga’s vibrant street culture deeply shaped Olamide. The area’s hustle, sounds, and everyday realities infused his lyrics with authenticity and relatability. He attended local primary and secondary schools in Lagos before pursuing higher education. Olamide enrolled at Tai Solarin University of Education to study Mass Communication but dropped out due to financial challenges. This decision allowed him to focus entirely on music, a passion he had nurtured since childhood.
Music called to him early. He began writing lyrics and performing in local settings, drawing inspiration from Nigerian sounds and global hip-hop. By his late teens, he committed to a career in music, performing at events like the Hip Hop World Awards in 2010. These formative years built the foundation for his distinctive style that mixes Yoruba indigenous rap with broader Afrobeats elements.
Olamide Education
Olamide completed his early education in public schools around Bariga. He then moved to Tai Solarin University of Education, where he studied Mass Communication on a part-time basis. The program helped sharpen his communication skills and lyrical abilities, but financial pressures led him to leave before completion. Rather than viewing this as a setback, Olamide channeled his energy into music full-time. His street smarts and self-taught artistry proved more valuable than a formal degree in building a successful career.
Olamide Career
Olamide launched his professional career in 2010 with the single “Eni Duro,” which quickly gained traction and introduced him to a wider audience. He signed with ID Cabasa’s Coded Tunes label and received management support from Toni Payne. That same year, he performed at the Hip Hop World Awards, marking an early milestone.
In 2011, he released his debut studio album Rapsodi, featuring collaborations with artists like Wizkid and 9ice. The project showcased his talent for indigenous rap and street anthems, earning critical acclaim and establishing him as a force in Nigerian hip-hop.
Olamide Rise to Prominence and YBNL Nation
Olamide left Coded Tunes in 2012 to found his own label, YBNL Nation (Yahoo Boy No Laptop). He released the album YBNL under the imprint, supported by hits like “First of All,” “Voice of the Street,” “Stupid Love,” and “Ilefo Illuminati.” This move signaled his entrepreneurial spirit and commitment to independence.
Subsequent albums followed a prolific pace: Baddest Guy Ever Liveth (2013) with “Durosoke” and “Yemi My Lover,” Street OT (2014), Eyan Mayweather (2015), The Glory (2016), and Lagos Nawa (2017). These releases solidified his reputation for delivering culturally resonant music that captured the essence of Lagos street life.
In 2013, Olamide became the first Nigerian to sign an endorsement deal with Cîroc, opening doors for brand partnerships. His label YBNL Nation became a powerhouse, signing and developing major acts that further amplified his legacy.
Olamide Discography and Major Albums
Olamide maintains a strong discography characterized by consistent evolution while staying true to his roots. Key studio albums include:
- Rapsodi (2011)
- YBNL (2012)
- Baddest Guy Ever Liveth (2013)
- Street OT (2014)
- Eyan Mayweather (2015)
- The Glory (2016)
- Lagos Nawa (2017)
- Carpe Diem (2020)
- UY Scuti (2021)
- Unruly (2023)
- Olamidé (2025)
He also released collaborative projects like 2 Kings with Phyno (2015) and YBNL Mafia Family (2018), along with EPs such as 999 (2020) and Ikigai (2024).
His 2025 self-titled album Olamidé features collaborations with Wizkid, Asake, Seyi Vibez, and international names like Dr. Dre, showcasing his continued global reach.
Olamide Hit Songs and Popular Tracks
Olamide delivers numerous street anthems and chart-toppers throughout his career. Standout songs include “Eni Duro” (2010), “Omo To Shan” featuring Wizkid, “Durosoke,” “Story For The Gods,” “Shakiti Bobo,” “Wo,” “Infinity” featuring Omah Lay, “Amapiano” with Asake, “Kai!” with Wizkid, and “99.” These tracks highlight his ability to blend rap flows, catchy hooks, and cultural references that connect with fans across generations.
Olamide Achievements and Recognition
Olamide earns multiple awards and nominations, including several at The Headies and Nigeria Entertainment Awards. In 2023, “Amapiano” with Asake earned a Grammy nomination for Best African Music Performance, marking a historic moment for Nigerian rap. He received further recognition at the NAACP Image Awards and African Entertainment Awards. Billboard named him a Global Power Player in 2025.
His influence extends to mentoring young artists and pushing indigenous languages in mainstream music. Olamide’s work helps bridge street culture with commercial success, inspiring a new wave of Nigerian musicians.
Olamide Business Ventures and Influence
Beyond music, Olamide engages in endorsements and investments. His label operations and event involvement demonstrate strong business acumen. He remains involved in youth empowerment and stays grounded in Bariga, often referencing his origins in interviews and songs.
Olamide Personal Life
Olamide keeps his personal life relatively private. He marries Adebukunmi Aisha Suleiman, and together they have three children: sons Batifeori Maximilliano Adedeji and Tunrepin Myles Adedeji, and daughter Mowaririfunoluwa Celine Adedeji. Reports also mention a claimed child from another relationship with media personality Maria Okanrende.
He resides in Lagos and values family support, crediting his wife for standing by him through his career’s ups and downs. Despite fame, Olamide maintains a connection to everyday life and avoids excessive extravagance.
Olamide Legacy and Impact on Nigerian Music
Olamide transforms Nigerian hip-hop by popularizing Yoruba rap and street pop. His success proves that authentic local sounds can achieve both commercial and cultural dominance. Through YBNL Nation, he creates pathways for emerging artists, fostering a supportive ecosystem in the industry.
His evolution from underground rapper to global influencer reflects dedication, adaptability, and a deep understanding of his audience. Olamide continues releasing music that speaks to resilience, ambition, and the realities of Nigerian life while experimenting with new sounds and collaborations.
Conclusion
Olamide Gbenga Adedeji built a remarkable career defined by talent, hustle, and vision. From Bariga streets to international stages, he remains a pivotal figure in African music. His body of work, mentorship, and cultural contributions ensure a lasting legacy that inspires future generations of artists and fans alike.
FAQs
Who is Olamide?
Olamide Gbenga Adedeji is a Nigerian rapper, singer, songwriter, and record executive known for his contributions to Afrobeats and hip-hop.
What is Olamide’s date of birth and place of birth?
He was born on 15 March 1989 in Bariga, Lagos State, Nigeria.
What is Olamide’s real name?
His full name is Olamide Gbenga Adedeji.
Is Olamide married and does he have children?
Yes, Olamide is married to Adebukunmi Aisha Suleiman. They have three children together.
What record label does Olamide own?
He founded and runs YBNL Nation.
Has Olamide been nominated for a Grammy?
Yes, he received a nomination for “Amapiano” with Asake at the 2024 Grammys.
What are some of Olamide’s most popular albums?
Popular albums include Rapsodi, YBNL, Baddest Guy Ever Liveth, Unruly, and Olamidé.
Where did Olamide study?
He studied Mass Communication at Tai Solarin University of Education but did not complete the program.